To preserve the brand’s character, the inclined angles were maintained to continue conveying a sense of speed and agility — essential qualities in delivering automotive services. The use of these forms within the identity also reinforces the diversity of products and services the company provides. The custom all-caps typography communicates reliability and the assurance of a high-quality product, as well as the expertise of a well-established company ready for expansion. The colors were slightly adjusted to create greater harmony among them and allow for a wider range of combinations in the brand’s applications.