Porporco
Porporco is a delivery company specializing in dishes made with pork. Embracing a universe of care, nostalgia, experience, and dedication, the brand aims to revive the history and habits related to the consumption of pork.
Serviços:
Concept and Positioning Logo Visual Identity Brand Guidelines
Creative Direction
Emanuel Pappis
Brand and Identity Design:
Emanuel Pappis
Country:
Brazil
Porporco aims to democratize access to its products, thereby creating a revolution in pork cuisine/gastronomy in Brasília.
The entire identity and its rollouts were carefully crafted to ensure Porporco does not look like a fine-dining restaurant or a place people would simply scroll past on a food app. The visual identity had to reinforce the idea of care and affection in everything Porporco does. It is that warm, grandma's-cooking kind of love delivered right to the clients' homes.
