Weslley Machado
Weslley is so passionate about cooking that he left his career as a veterinarian to share his passion with others. His brand aims to make cooking more accessible, showing that it’s possible to cook in a simple and creative way, even with basic ingredients. Initially, he will share tips and recipes through videos on social media platforms such as Instagram and YouTube, and in the long term, he plans to offer an exclusive course that can be sold on his own platform or through third parties, with the possibility of in-person courses in the future.
services
Concept & Positioning Logo Visual Identity Brand Guidelines
From basic to advanced, the teaching approach will be lighthearted, caring, and informal — like a friend teaching another friend — making people feel comfortable using their creativity in the kitchen and encouraging them to try out their own experiments/recipes.
